Do you believe the Nigerian music industry needs to do better?
Nigeria industry
Quoting lyrics from Bnxn's song 'Maximum Damage' featuring Headie One: 'I’m from a place where nobody makes it out without people thinking it's magic.' The Nigerian music industry stands at the top of the world, but all we can see is a mix of OGs, LGs, Cat As, and sub-Cats like Ruger and Bnxn (formerly known as Buju) using social media to cultivate characters that may define history for generations to come. Nobody is perfect, but it's concerning how easily everyone is willing to throw others under the bus once they gain a platform. If you believe the Nigerian music industry needs to do better, then read.
While you listen to the song, consider this: Have you ever wondered about the purpose behind Bnxn and Ruger engaging in online conflicts via tweets and content? Is it to manipulate people's minds before dropping a song together? Are these artists focused more on creating good music or on trashing their colleagues online to generate more clicks for their upcoming songs? Who's really telling the truth? Did they settle their fight behind closed doors? One reason why there will always be Wizkid fans versus Davido fans while Burna Boy's crew awaits the drama? Where is the Nigerian music industry heading? Lastly, is it true that Bnxn and Ruger are about to drop a single? Take a minute to ponder all of this together."
While listening to Khaid's song 'Forever,' ponder this question: What is the purpose behind someone like Jaywon going on a podcast to criticize Burna Boy's response to Edris, merely to validate his own opinion based on personal experience? It seems many of our OGs, LGs, and Cat As forget that social media never forgets. Instead of engaging in podcast sessions, our legends and current top A-list artists should prioritize studio sessions. Everyone, from Charlie Boy to Daddy Showkey, Rude Boy, Jaywon, Edris, and even Seun Kuti lately, seems caught up in proving themselves right. Meanwhile, artists like Bnxn and Ruger are already following in their footsteps, influencing fans. In 2024, it's time for them all to grasp the power of social media, use it to earn money, and leave a positive legacy, rather than perpetuating the drama we see online.
I will use Burna Boy's song 'I Told Them ft GZA' to address every artist who finds themselves leading the country in the music world. Let's take Edris and Burna as examples. There was a time when Edris was the talk of the Nigerian music industry. Those who were around then know his journey, from then till now. Burna, on the other hand, faced a period when the industry seemed to have left him behind. Only a few kept faith in him. So however he chooses to move forward now, we should allow it. But Edris's life should serve as a lesson for him because none of us knows what the future holds. He's not the first; let's not forget it all began with 2baba's 'African Queen' in an American movie, and the likes of Dbanj, Don Jazzy, PSquare, Wizkid, and Davido paved the way. Now it's Burna Boy's time, and Rema is also closing the gap. What are your thoughts on this?"
